“Inspired by the street tribes, where trends are born, label.m collections have an authentic urban feel and a youthful edge. From strong haircuts, longer looser shapes, and editorial-inspired looks, allow your hair to show a variety of textures, shapes and attitudes. Freedom of expression, creating your own style and not following the crowd – that’s exactly what label.m is all about.”

Image creation has long been part of the label.m heritage. Over the years, its International Artistic Team has inspired thousands of hairdressers with their creative work. More importantly for your Atelier team, it enables them to help clients look their very best, adding colour, lustre and strength to their styles. Such is the reputation of its team, Atelier was authorised as a professional label.m stockist and user from its very first day.